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About Me

b. 1986, HK.

Experience

Associate Creative Director (Art)
Fair Los Angeles 2019-present
Lead art direction and produce 360 marketing campaigns, social channel posts, CRM, display ads, videos and websites
Steer brand design strategy
Work closely with the product team to ensure consistent brand voice and experience
Lead and art direct new e-commerce product from UX to UI
Deploy and maintain centralized asset library
Work closely with chief branding officer, marketing directors , content director and product team

Associate Creative Director (Art)
TrueCar Los Angeles  2015 - 2019
Lead art direction for broadcast, print and digital advertising, plus internal-facing media
Manage Art Directors while upholding brand guidelines
Develop and uphold brand style guide
Work closely with Chief Marketing Officer, Chief Creative Officer, Creative Directors and Copywriters

Sr. Art Director/Sr. Designer
RAPP  Los Angeles  2009 - 2015
Clients: Toyota, Bank of America, Nestle, Mattel, AARP, RAPP
Lead Art a for Toyota, Bank of America and Nescafe
Part of the core design team for Mattel’s Barbie, Matchbox
Lead designer for RAPP’s re-branding
Work closely with Executive Creative Director, Strategy Team and Copy Writers
Manage Art Directors and ensure quality control for print and digital production
Present creative to clients

Awards

ADDY AWARDS LA  - TOYOTA 4RUNNER Launch
ADDY AWARDS SILVER LA  - NESCAFÉ MEMENTO life coach FB App
ADDY AWARDS SILVER District Competition - HP Envy Product Launching Direct Mail
ADDY AWARDS BRONZE Los Angeles Competition - LLC Valentines Day Invitation

Education

Academy of Art University  BFA in Graphic Design

Skills

Sketch
Figma
Photoshop
Illustrator
InDesign
Invision
Keynote
Google Slides
Power Point

Contact

415.609.1167   
fangfangloriama@gmail.com